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Businesses urged to get Bootcamp fit - issued on behalf of Council's Growing the Digital Economy Pro

01 June 2015

Local businesses are invited to take part in a series of events taking place over the coming weeks geared towards increasing the digital capabilities of their company.  Bootcamps, 1:1 Concept Clinics and Peer to Peer mentoring are all on offer free of charge with the aim accelerating digital growth in the regions businesses.

The Growing the Digital Economy programme is run by Derry City and Strabane District Council with support from Invest Northern Ireland and the European Regional Development Fund under the Sustainable Competitiveness Programme for N. Ireland.

This week marks the second series of specially tailored Business Bootcamps continuing on Thursday 4th June and local companies and entrepreneurs can sign up for the sessions organised in conjunction with NORIBIC and CultureTECH.

John Kanpton, Chartered Director Ambassador and qualified Executive Coach has over 25 years experience in sales, marketing and international business development as facilitator of Bootcamp #2  ‘Pitching your Creative  Start-Up’ explains how the session can help your business get the desired results.

“Nobody starts a creative business because they want to be a salesperson, but being able to present your business is fundamental to every company or freelance professional.  Thursday’s Bootcamp will focus on a simple tips, techniques and structures that you can use, whether you're looking to win more business or raise funds.

Having travelled and worked globally, John’s experience ranges from successfully building companies from the ground up, to managing growth within multi-national conglomerates.

“Business expansion can be daunting and with growth comes a variety of challenges especially when the opportunity arises with new digital methods and it is vital that your business is pitched at the right level.   This workshop has only space for 12 companies to allow me to focus on each individual business offering one to one consultation.”

Speaking on behalf of Derry City and Strabane District Council, manager of the Growing the Digital Economy Programme Rosalind Young said: “I am delighted to see the delivery of the next phase of GDEP events and I would really encourage up and coming businesses to tap into the expertise of some of the best names in the industry.

They will be passing on their practical advice in a number of key areas including commercialisation strategies, pitching, and tips on how any company can enhance their business performance by harnessing the powers of digital technology.

“Digital has changed business forever and the aim of our programme is to build on the North West’s existing digital capabilities and the opportunities which we as a region can offer digital and creative industries in terms of infrastructure and support.”

The Concept Clinics and Bootcamps offer the opportunity to sit down with expert practitioners in each field to find out more about how to accelerate the growth of your business at whatever the stage it’s at.

Even if your business is still only a concept the sessions can equip entrepreneurs with the practical strategies to bring their ideas to fruition. Domain experts will provide all those taking part with the opportunity to devise a practical template to apply to their business.

Also being delivered by Integrity NI in association with the Fort George Consortium is a Peer to Peer mentoring initiative promoting the development of collaboration within digital clusters and improving the interfaces between the business, research, science and technology base.
The month’s events will round off with a fantastic two day Derry Digital Conference taking place on June 24 and 25 connecting the region’s emerging digital talent with new global markets.

Register now for the series of ongoing Bootcamps, Concept Clinics and Digital Derry conference at

To find out how to sign up and for more information on all the support available through the Growing the Digital Economy Programme go to www.derrycityandstrabanedistrict.com/growdigital or contact Rosalind Young  on Tel 028 71253253.