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Cool Route named as top adventure tourism experience

29 August 2017

A special programme promoting local adventure tourism and supported by Derry City and Strabane District Council has topped the list of adventure destinations as recognised by superyacht specialists Boat International.

Cool Route - "Cruising Oceans on Latitudes above 51 º North" - which takes in cruising grounds from the South West of Ireland to Tromsø in Norway via the West of Ireland, Northern Ireland, Scotland, the Faroe Islands and Western Norway, is widely acknowledged as one of the most unique and visually stunning cruising routes in the world. It has now been named No. 1 of the six most adventurous destinations for superyachts followed by Antarctica, Madagascar, Borneo, Ningaloo Reef in Australia and finally Greenland.

Welcoming the announcement Mayor of Derry City and Strabane District, Councillor Maolíosa McHugh, said it was fantastic news for local marine tourism. “This accolade certainly puts Cool Route on the map when it comes to superyacht itineraries, which should attract the attention of the wider sailing community.

“We boast some of the most stunning coastal scenery and should be showcasing all aspects of our unique tourism offering. The development of Cool Route will help us tap into new markets and establish our profile as an attractive and exciting new cruising ground.”
The Cool Route cruising grounds are among the most attractive globally, competing with traditional cruising grounds in the Mediterranean and other destinations.

Cool Route is funded by the EU Northern Periphery Programme and partners in the Cool Route project include Cork Institute of Technology (Lead partner and Business Planning), Donegal County Council (Project Publicity and Dissemination), Glasgow Caledonian University (Route Logistics and Planning), The Royal Cork Yacht Club (Cool Route Marketing Plan), Derry City Council (Common Booking System), Torshavn Port Authority (Expert inputs safety) Blue Sea Marinas (Expert inputs design, realisation and commercialisation planning), Western Norway Research Institute (Rural Tourism Development).  The Cool Route project also has a number of Associate Partners in all regions who input valuable expertise to the project.

Boat International is the global authority in superyachting, publishing the world’s best superyacht magazines and luxury books, and providing digital media services and data to owners and professionals in the superyacht industry.
For more information on the Cool Route project visit www.sailcoolroute.eu/superyachts

ENDS