Translink challenge people of Derry-Londonderry to change travel habits
20 May 2019
The people of Derry-Londonderry are urged to ease traffic congestion and improve their health by leaving the car at home, getting active and taking public transport during Bus + Train Week, 3 – 9 June.
With air pollution considered the largest environmental health risk in the UK, Translink’s country-wide campaign will celebrate the benefits of travelling by public transport and promote its positive impact on the environment, the community and physical and mental wellbeing.
Research shows that those who take public transport walk two and a half times further than those who take the car and are also reported to be a third less stressed.
To encourage behavioural change, Translink has launched a number of new initiatives with partner organisations such as the ‘My Way 5K’ charity run in aid of Cancer Focus NI and the ‘Active Travel Challenge’ for commuters to log their sustainable transport trips for work (walking, cycling and public transport journeys), improving air quality and promoting healthier travel choices.
Launching Bus + Train Week, Tony McDaid, Translink, said:
“With record numbers choosing public transport we want to deliver further passenger growth, reducing traffic congestion, improving air quality, connecting people to opportunities and supporting economic growth.
“Bus + Train Week is all about celebrating the value of public transport within society and we’ve created an inviting package of discount fares, partner offers and fun activities to get more people in Northern Ireland to make the smart move and introduce healthy and active travel habits into their daily routine.”
Pledging his support for the initiative, the Mayor of Derry City and Strabane District Council, Councillor John Boyle, said:
“Bus and Train Week is a great way of highlighting the important role public transport plays in reducing traffic congestion on our roads and improving air quality by reducing fuel emissions.
“I would like to encourage all Council staff and the wider public across the Council area to do their part to support the campaign by making a conscious effort to consider alternative travel options this week before getting into the car.
“Whether it’s getting the bus or train to work, going on a family day trip, enjoying some retail therapy or a night out with friends, all efforts to reduce the number of cars on our roads will make a positive difference to the lives of everyone here.”
During Bus + Train Week, Translink customers can enjoy discounted fares network-wide along with exclusive competitions, giveaways, fun and entertainment. To find out more, visit www.translink.co.uk/busandtrainweek/ and join the conversation online @Translink_NI, #GetOnBoardNI.